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by Erin Souza |
November 03, 2008
With
the onslaught of earth-friendly and health-conscious organic products
to the market, it’s becoming easier than ever to respect your mother
Earth when shopping for everything from water bottles to faux-leather
boots. In fact, green living is no longer a trend but a mainstream
lifestyle. And thanks to Melkon Khosrovian and Litty Matthew, the
husband-and-wife duo behind Modern Spirits, you can pick up
some virtuous vodka for your dirty martinis. Sure, there are plenty of
brands that allow you to bring your carbon footprint down to a tiptoe,
but TRU Organic Vodka (available in straight, lemon, and
vanilla flavors) comes in 100 percent recycled, recyclable, or
biodegradable packaging, is USDA-certified organic, and is bottled
using 25 percent less glass than most other brands. Need more
eco-convincing? The company has partnered with Sustainable Harvest
International — a Maine-based nonprofit that’s building a global
network of partners to promote smart, sustainable land use — to plant a
tree for every bottle of vodka sold. Do your part by picking one up at Kappy’s Fresh Pond ($35.99; 215 Alewife Brook Parkway, Cambridge, 617.547.8767) or Federal Wine and Spirits ($36.99; 29 State Street, Boston, 617.367.8605). Drinking, while bad for the liver, can be good for the planet. It’s TRU. ...
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